We're not physicians – but we know how to talk to them. We're not pharmacists, but we know how to reach them. We may not be one of your patients, but we know where to find them.
Centrac DC has extensive experience in the health and medical industry – from disposable supplies to large scale capital equipment and from drug discovery to launch to repositioning – our medical staff works to create a research plan to meet your specific needs.
We built a focused team with specific health and medical experience:
Large staff of Specialty Phone Interviewers with healthcare backgrounds
Dedicated day staff for interviewing Physicians, Pharmacists, Scientists
Specialized staff for consumer interviewing
While the possibilities are as varied as your needs, our broad range of tests could include:
Concept Tests
Market Studies
Consumer (or Patient) Satisfaction
Usage and Attitude Studies
Van Westendorp Price Sensitivity Meter
Volumetric Forecasting
A broad range of other phone, internet and in-person methodologies
Ad Tracking
Comprehension and Reactions
Convention Research
We routinely work to a variety of medical oriented audiences:
Physicians
Specialists
Surgeons
Pharmacists
Insurance Brokers
Hospital Administration
Allied Healthcare Specialists
Nurses, Techs and PAs
Laboratories
Trouble with low incidence patient populations? Check out our solution: HTPR.
Check out our 2011 Healthcare Conference Capabilities Brochure Click Here.
